Wednesday 22 February 2012

Très Posh












  
Pochoir fashion prints are synonymous with the Art Deco period. Pictures such as these would have appeared in the popular French fashion journals of the time, evoking the sensuous spirit of the first quarter of the 20th century. Created by well known artists, these prints were the benchmarks of  taste, aiming to establish fashion as a true art form. In its first editorial, the famous Gazette de Bon Ton stated that 'The clothing of a woman is a pleasure for the eye that cannot be judged inferior to the other arts.'


Unlike previous fashion illustrations, these pochoir prints usually depicted the model in narrative situations, inviting us to project stories onto the images and, indeed, the clothes. 

For instance, why do you think this beautiful woman looks so blue? (Arrêtons-nous Ici to view her more closely.)

Check what’s left in stock by viewing our collection.

And to learn more about the Pochoir printing technique, have a read of our recent Dufy catalogue.


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